Hugo Fry on Instagram: "You’re looking at the newest @sportsshoes AMBASSADOR!!! AD After spending thousands on carbons, days scrolling on the outlet section and winning Hackney Half, I’ve finally convinced SportsShoes that I can provide shareholder value. I can’t express how cool this is! 6 month ago I’d never dream of landing a gig like this! I unfortunately do not have the financial means (yet) to buy you all a pair of carbons to thank you for the support... However, hopefully the RICENREPEAT