Sprite returns as the league's official soft drink and will be a part of some of the NBA's biggest global events.

Paul Pierce recently revisited the NBA’s infamous 2006 basketball experiment, when the league swapped its traditional leather Spalding ball for a synthetic microfiber version.

Sprite has reemerged as the NBA’s official global soft drink sponsor after an 11-year hiatus, in a multi-year deal that re-connects the league with a brand synonymous with pro basketball culture in ...

The documentary 'Meal Ticket' is an exhaustively researched labor of love by co-directors Corey Colvin and Carlton Gerard Sabbs that premieres Thursday on Prime Video.

Slovenian guard Luka Doncic picked up his 14th technical of the season during the Los Angeles Lakers‘ 110-101 win over the New Orleans Pelicans on Tuesday. As a result, Doncic is now just two more ...

NBA referees' frequent double standards in officiating have been a major talking point for years. But the way the reigning league champion, the Oklahoma City Thunder, has pushed those boundaries since ...

The Sun Belt Conference has reprimanded South Alabama athletics director Joel Erdmann and fined him an undisclosed amount for comments about officiating following a Sun Belt tournament fight that left ...

Acclaim today announced Super Basketball Classics Featuring the World-Famous Harlem Globetrotters, a new entry in its beloved retro sports lineup that fuses old-school arcade basketball with the ...

From NBA.com Staff • Latest NBA Standings Below are the latest playoff clinching, playoff seeding and playoff elimination ...

For the first time in program history, Central Dauphin are PIAA boys basketball champions. Junior guard Shakur Starling and ...

MIAMI (AP) — Erik Spoelstra had a very clear message to those who didn't like how the final minutes of Bam Adebayo's 83-point game played out. Put simply, the Miami Heat coach doesn't care. “I ...

The NBA's preeminent rivalry will have its next iteration on Sunday Night Basketball as the Boston Celtics visit the Los Angeles Lakers. Boston (36-19) has won eight of its last 10, including a ...