Nike's Kendrick Lamar-fueled 'I Love L.A.' ad after Dodgers’ World Series win nods to the Drake beef and fuels L.A.–Toronto rivalry.

The Dodgers and Nike decided to "Squabble Up" right in front of Toronto, with this Kendrick Lamar themed ad after the World Series.

Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

Lionel Messi, Lamine Yamal, and Florian Wirtz have stunned fans with their wild, unconventional training routines in a ...

New York Liberty star Sabrina Ionescu has established herself as one of the leading figures in women's sports and the ...

Unlike a super shoe, Project Amplify isn't about making people quicker. But I'll be damned if it isn't fun to run fast.

After months of preparation, Tennessee Collegiate Academy, Memphis' first prep basketball school, is ready for the big stage.

The footwear Goliath isn't a stranger to textile-to-textile recycling. This past year, for instance, Nike's in-house initiative collected more than 135 tons of polyester scrap and items such as laces ...

Pete Davidson isn’t going down with the ship. The comedian, 31, poked fun at his and Colin Jost’s infamous Staten Island ...

Martine Rose needs no introduction. A true fashion legend, the spirit and tactile energy that she brings to collections is unmatched. Silhouettes are always ingeniously subverted, and the outcome is ...