As of October 2024, sales of Nerds Gummy Clusters alone surpassed $500 million, according to Circana — a 900% increase in the sales of all Nerds Candy products.

Then, in 2024, the Nerds Gummy Cluster went from a gamble that was being marketed in part by word of mouth, to being showcased on a national stage in Ferrara’s first Super Bowl ad.

How Daring to Be Different Made Nerds Gummy Clusters a Top-Selling Candy. Launched in 2020, the crunchy, chewy candy has posted $500 million in sales so far this year, as consumers make Nerds cool ...

Nerds Gummy Clusters are now the top sugar confection on the market, overtaking Mars Wrigley's Skittles, according to Ferrara. “We knew we had something that was kind of special, ...

Nerds Gummy Clusters – Grape Strawberry Blitz vs. Berry Punch Rush. The new Nerds Gummy Clusters candy takes on a fun play into the world of football with "rival" flavors, ...

CHICAGO, Feb. 11, 2022 /PRNewswire/ -- Crunchy, gummy, yummy NERDS Gummy Clusters has been named 2022 Product of the Year for the most innovative product in the sugar confections category, a ...

America’s Newest Hit Candy Is Gummy, Crunchy and Printing Money Nerds Gummy Clusters are everywhere this Halloween. They were born from years of geeky research—and executives going with their gut.

Nerds Candy saw a 900% jump in sales in 2024 thanks to Nerds Gummy Clusters, a popular bite-size treat. Nerds Gummy Clusters made Nerds cool again. What’s behind the obsession?

Nerds Candy saw a 900% jump in sales in 2024 thanks to Nerds Gummy Clusters, a popular bite-size treat. Nerds Gummy Clusters made Nerds cool again. What’s behind the obsession?