SALT LAKE CITY — Look for Sonic the Hedgehog, the bright blue video game character that's starred in three movies, to start showing up on Olympic merchandise. The International Olympic Committee just ...

Sega and the International Olympic Committee (IOC) have announced a new multi-year licensing deal. The partnership will see both firms launch a "co-branded merchandising programme" featuring Sonic the ...

Sonic at the Olympic Games. Certainly has a nice ring to it, wouldn't you say? Well, it just might be a reality as the Blue Blur seals a deal with the International Olympic Committee, resulting in a ...

TOKYO--(BUSINESS WIRE)--Today, SEGA CORPORATION and the International Olympic Committee (IOC), the guardian of the Olympic Games and the leader of the Olympic Movement, announced a new multi-year ...

Here are the three pieces of Sonic the Hedgehog Olympics official art so far. One features a silhouette of Sonic snowboarding above the iconic rings. Another features an outline of him in the five ...

Mario and Sonic the Hedgehog are two of the most recognized names in all of video gaming. While both franchises have roots in platforming, the philosophy behind their platforming mechanics has always ...

This might be the most joyful thing about CrossWorlds, actually: It is very Sonic and extremely Sega. Sega, the maker of Out Run, Daytona USA, Sega Rally, and countless others, was once the undisputed ...

There is a rivalry well underway between Sega and Nintendo. The latest trailer for Sonic Racing: CrossWorlds took another jab at Nintendo and one of its only Switch 2 titles, Mario Kart World. The ...

Sonic the Hedgehog I think Sega is sneak dissing Mario Kart World again, says Sonic Racing: CrossWorlds races are won by "players who think strategically and race skillfully, not just those who get ...

The Best Buy Labor Day sale has officially kicked off, and some of the best deals are on Nintendo Switch games. There aren't any Switch 2 titles on sale here, but there are quite a few discounts on ...