PLANO, Texas--(BUSINESS WIRE)--JCPenney is thrilled to announce an exciting collaboration with Larry Sims, one of Hollywood's most sought-after hairstylists, to launch a special salon experience just ...

Celebrity partners Gabrielle Union and Larry Sims are revolutionizing the salon experience this holiday season with their latest venture at JCPenney salons across Southern California. The duo launched ...

Four stylists have joined JCPenney Salon, a full-service salon with two locations in Fargo. April Jepson rejoins the salon's Southpointe location. Jepson specializes in all facets of haircutting, ...

Sims and Union have been working together for over 20 years and are now bringing the Hollywood experience to the popular retailer If you ever wanted to get one of Gabrielle Union's fabulous red carpet ...

Holiday cheer often sparks the urge to get dolled up for our year-end celebrations. Entertainment and beauty icon Gabrielle Union and celebrity hair stylist Larry Sims want to make this desire is as ...

Free Look Good Feel Better workshops will be led by specially trained JCPenney Salon Professionals The in-store workshops will be led by JCPenney Salon Professionals who have been trained and ...

LEWISVILLE, Texas--(BUSINESS WIRE)--JCPenney today unveiled its plans for JCPenney Beauty, a new, inclusive in-store and online experience that reflects customers’ beauty wants and needs, no matter ...

JCPenney also has partnered with Pinterest to launch an in-store style explorer. Shoppers can answer several questions about their home décor preferences to see a curated Pinterest Board populated ...

NEW YORK – J.C. Penney is giving its hair salons a makeover in a bid to lure younger customers who, it hopes, will then stay in the stores to shop. The retailer, one of the nation’s largest operators ...

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