Kimberlee Speakman is a digital writer at PEOPLE. She has been working at PEOPLE since 2022. She has also published stories in Forbes and worked in broadcast television as a reporter for Hawaii-based ...

JCPenney wants consumers to reconsider what they think they know about the 123-year-old department store chain. To do so, the retailer is launching an ambitious multistep marketing campaign that will ...

JCPenney is closing seven stores across the country on Sunday, May 25. JCPenney filed for Chapter 11 bankruptcy protection in May 2020. Earlier this year, the company closed more than 200 U.S.

JCPenney is closing its location inside the Westminster Mall in Orange County, California. The store will remain open to the public through Nov. 16. The store will close on or about Nov. 21.

JCPenney is hoping to shake off sluggish sales. The struggling department store is getting in on the craze surrounding Taylor Swift’s forthcoming album, creating a new line of outfits inspired by the ...

Time is running out for JCPenney shoppers as multiple stores are set to close over the weekend. Seven stores in as many states are set to close on May 25, according to a spokesperson for JCPenney.

SAN BRUNO, Calif. - A Peninsula JC Penney store is among seven locations across the U.S. set to close this weekend, a department store spokesperson confirmed Tuesday. JCPenney, which emerged from ...

JCPenney will shutter seven of its retail locations across the United States on Sunday, May 25, as the company continues restructuring efforts following its 2020 bankruptcy filing. The closures mark ...

JCPenney launched a campaign, “Back-to-It,” that includes two new spots on cable TV and Hispanic broadcast channels, per details shared with Marketing Dive. The campaign, with creative by Mischief and ...

In recent years, at least since its 2020 bankruptcy filing, JCPenney has lacked a real identity. Yes, the brand had a focus on value, but its merchandise mix lacked any sort of differentiator. Aside ...