BMW Alpina reveals a simplified blue-and-white logo as BMW’s Alpina trademark transfer takes effect in 2026. Early details ...

Famed BMW tuner Alpina has unveiled a rebrand as part of its move to become a division of the manufacturer that builds its ...

These models leave the incredible Porsche Cayenne in their dust.

Finally, BMW will be offering a wide array of powertrains in the new X7, including an electric iX7. We believe we've seen ...

Reports have indicated that BMW Alpina's first product under Munich's control will be a new 7 Series-based B7 with a V8 under the hood, and BMW recently trademarked the name XB8, potentially hinting ...

Digital artist imagines what the next-generation 2028 BMW X7 could look like, and it might be one of BMW’s cleanest Neue Klasse-era designs yet. BMW X7 render shows restrained Neue Klasse influence ...

BMW has earned a deserved reputation for building high-end Sports Activity Vehicles (its moniker for SUVs) with strong performance and adroit, Germanic handling. Adding ALPINA to the mix brings the ...

The new brand will be known as BMW Alpina. Along with announcing its name, its parent company also unveiled its logo, which is said to be inspired by the asymmetrical wordmark that the tuner put on ...

BMW announced today that the Alpina trademark is now under its ownership, paving the way for a new brand in its lineup: BMW Alpina. The relationship between the two German brands has quite the storied ...

Vik is the Co-Founder and former Editor at MotorAuthority, a leading U.S. website covering performance and luxury cars. Since 2025, he has contributed to CarBuzz, blending his engineering background ...

Formerly independent high-performance brand BMW Alpina has become an exclusive standalone marque in the BMW Group. Founded in 1965, BMW Alpina is a Bavarian automobile company that develops and sells ...