The Venezuela raid isn’t about what the headlines say it’s about. Here’s what they’re not telling you. On January 3rd, the ...
In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...
Tension: Companies rebrand to signal transformation, but surface changes often conceal unchanged systemic practices beneath ...
Tension: We pride ourselves on rational consumer choices while loyalty programs exploit our psychological aversion to waste.
Tension: Every email signup represents an exchange where customers offer attention in return for value, yet most ...
The 2015 data revealed something marketers spent the next ten years trying to complicate: people want to hear from brands ...
DMNews (Direct Message News) helps readers cut through the noise with clear, meaningful insights on mindset, relationships, digital life, and more. Every article is built around The Direct Message, ...
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