The fast-food giant generated strong traffic last week after bringing back the product, according to data from Placer.ai.

I compared the new McDonald's Snack Wraps with Popeyes' chicken wraps. The fan favorite was more flavorful.

USA TODAY staff tried the McDonald's Snack Wrap as soon as it hit the menu on July 10 following a long hiatus. Here's what ...

The highly anticipated McDonald's Snack Wrap has returned in two flavors, ranch and spicy, sparking mixed reactions as ...

The Snack Wrap returned to the McDonald’s menu on Thursday after a nearly decade-long hiatus. It’s available in two flavors: ...

I tried McDonald’s new Snack Wraps featuring Ranch and Spicy McCrispy strips—here’s my honest review and what fans are saying ...

The Snack Wrap officially returns to McDonald's restaurants on Thursday, July 10. Here's what to know about the beloved ...

Placer.ai data revealed a 22.3% uptick in visit rates compared to the year-to-date average on July 11, the day after the Snack Wrap’s return.

I tried McDonald's new spicy McMuffins, as well as the returning Snack Wraps, a fan fave. The new dishes turned my ideas of ...

In December 2024, McDonald's U.S. president Joe Erlinger confirmed on "Good Morning America" that the Snack Wrap would return ...

WASHINGTON — The countdown is on. The Snack Wrap’s return to McDonald’s is just days away and now, we know how much the fan ...