When it comes to AI, this week offered both good and bad news for Apple. The good news for the world's most valuable company ...

Apple on Thursday disclosed its iPhone sales dipped slightly during the holiday-season quarter, signaling a sluggish start to ...

Key Takeaways Apple is seeing record iPhone upgrades with the rollout of Apple Intelligence, CEO Tim Cook said during the ...

Apple's beta AI tech is now activated automatically in iOS 18.3. Here's how to disable specific features or the whole thing.

The company’s stock is getting a boost from the DeepSeek news, but AI isn’t driving a rush to upgrade iPhones yet.

Sales of Apple iPhones dropped at the end of last year, as the tech firm's roll out of new artificial intelligence (AI) ...

Apple reported $18.5 billion in sales in greater China last quarter, comfortably below consensus estimates of $20.9 billion.

Read here for an analysis of Apple's Q1'25 results, questioning premium valuation and growth trajectory, recommending a ...

Apple shares rose 2% on Friday after a rosy forecast fuelled hopes of an iPhone sales rebound, even as a lack of AI features weigh on demand.

Apple stock lifted following guidance for the current quarter after the company reported a drop in ​iPhone and China sales.

With roughly $400 billion in annual revenue, more than half of which comes from the iPhone, Apple is confronting the ...