The new WhatsApp updates have generated controversy, as many users of this application are worried because the Meta app will begin to publish advertisements and there are those who ...

WhatsApp is set to introduce significant advertising features that allow businesses to reach users while keeping personal ...

New Delhi: WhatsApp on Monday announced that it will soon introduce advertisements and other paid features in a major shift ...

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetisation ...

The monetisation tools being introduced include optional paid subscriptions for Channels, promoted Channels in the Discovery ...

Discover the latest features and updates on WhatsApp that enhance user interaction, streamline communication, and foster ...

WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...

The cofounders of WhatsApp resisted ads in the app for years, including after the company was acquired by Meta for $22 ...

WHATSAPP is currently rolling out a new update that will see in-app adverts added to the user experience. The strategy was devised by Meta to make the messaging app a multifunctional platform.

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...