Public relations and marketing—what’s the difference? To the untrained eye, it can be difficult to differentiate between something like a social media post and a news story. It can be similarly ...

Build relationships, reputations, partnerships and promotions. Advertising and public relations are integral to the success of every modern-day organization. By focusing on areas such as brand ...

We’re committed to helping the Calvin community have positive interactions with the media. In order to do that, we feel it is important that faculty and staff are well prepared. If you are contacted ...

For the third consecutive year, Daversa Partners’ Marketing and Communications Team has been honored with the Public Relations and Marketing Excellence Award, presented by the Business Intelligence ...

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close ...

Stan Levenson, Dallas’ widely respected public relations executive, community citizen, mentor and jazz aficionado, died early Wednesday morning from natural causes in his Uptown home. He was 91.

People often believe public relations and advertising are interchangeable, however this notion couldn’t be more incorrect. The two are very different, as advertising agencies are tasked with blatant ...