Every marketer thinks they know who their audience is. But what if the best audience strategy requires improvising with data?

Lights, camera, action. Taylor Swift’s 12th studio album, “The Life of a Showgirl,” arrives Friday. Are you ready for it?

Fans will be able to purchase the limited-run vinyl record and CDs with collectible posters, exclusively available at Target.

Target is the only retailer running a national campaign developed directly with Netflix and featuring on-screen talent from ...

The chain partnered with the Grammy-winning artist to organize a midnight release party for the album in 500 stores across ...

The Target at 2102 N. Prospect Ave. is one of nine Illinois stores that will stay open until 1 a.m. Friday morning for the ...

Swifties looking to score Taylor Swift's new album the moment it comes out will have only one option in the Chicago area.

Tortured poets, lovers, and showgirls, this one’s for you: Taylor Swift’s album, “The Life of a Showgirl” comes out at 12 a.m ...

The six-track project, recorded with a raw, unvarnished intensity, captures Target at their most urgent and uncompromising.