The nation's largest retailer says private-label food brands, including Great Value, will drop artificial colors by 2027.

Attention Walmart shoppers, the company has announced some big changes, including removing artificial food dyes and ingredients from its private brands.

VALHALLA, New York (AP) — Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S. consumers are increasingly rejecting. PepsiCo, ...

Walmart says 90% of products from in-store brands are already free of these additives. But even a 10% change for a retailer as massive as Walmart can have a big effect on the industry ...

Since becoming Secretary of Health and Human Services (HHS), Robert F. Kennedy Jr. has taken aim at coloring compounds in foods, drinks, and medical products, claiming that they can compromise ...

Santa Barbara, CA , Sept. 09, 2025 (GLOBE NEWSWIRE) -- ColorKitchen, the pioneering brand in natural food coloring made from plants, today announced a strategic partnership with Michaels, North ...

PepsiCo faces a significant hurdle: maintaining the vibrant appeal of products like Gatorade and Cheetos while ditching artificial dyes, which US consumers are increasingly rejecting. At such a ...

The retail giant said it is working to remove synthetic dyes from all its store-brand foods, including Great Value, Marketside, Freshness Guaranteed and Bettergoods.

“Consumers are placing greater emphasis than ever on transparency and clean labels. They want to know exactly what’s in their products and where it comes from,” says Kelli Heinz, vice president of ...

Damian Browne of PepsiCo beverages research and development explains the company’s transformation from synthetic food dyes to natural colors. (AP Video: Ted Shaffrey) ...