Govt’s mid-2025 rate overhaul faces resistance from news networks, who argue the one-size-fits-all model collapses genre ...

Getting back on track involves a strategic reputation recovery plan to restore confidence and rebuild brand equity.

The out-of-home ad industry is working to modernize the business with the latest developments in AI. How are they doing? I ...

The agency is expected to take charge of planning and buying across platforms, deploying data-led strategies to deliver scale ...

Generatik, Romania’s first digital platform that automates the planning and execution of indoor advertising campaigns, ...

According to reports, the review covers all global markets and includes media planning, buying, and activation duties ...

Lina Polimeni was promoted to SVP and chief marketing office, consumer at Eli Lilly. Citrus Health Group, a 2025 MM+M Agency ...

The AI advertising agents will need their own trade group eventually. For now though, a bunch of companies are forming the Ad ...

Boomtown, the media industry collective representing the 9.9 million people living in regional Australia, has launched ...

The agency is expected to oversee the brand’s media strategy, planning, and buying from its Mumbai office, adopting a ...

An investor group led by I Squared Capital is planning a bid for German media group Ströer SE & Co.’s core advertising business, people with knowledge of the matter said.

Tesco Media held its much-awaited Upfront event last week, giving brands an exclusive look at how Tesco’s position as one of Britain’s leading retailers ...