Sixty-three years ago today, bluegrass legends Flatt and Scruggs were at No. 1 for the first and only time with a classic ...

William Shatner keeps getting photographed with cereal in strange places — like his car — and EW has learned the reason why.

A breakdown of Mars’ $36bn acquisition of Kellanova, covering market impact, brand expansion, innovation opportunities and industry risks, with expert insights on what this megadeal means for the ...

Kellogg’s turned SpongeBob’s favorite cereal into reality in a new, wholesome marketing move. Fans are aware of SpongeBob’s favourite yellow Kelpo cereal box with an adorable green corn drawing on it.

Kellogg’s unveiled a limited-edition SpongeBob SquarePants cereal inspired by SpongeBob’s fictional favorite, Kelpo The cereal is a golden, crispy puff of sweetened corn that offers a “cannon blast of ...

Whether you grew up in the '80s, '90s or 2000s, there aren't many of us who will say that a big bowl of cereal in the morning didn't get their day started off right. Picture it: it's Saturday morning, ...

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It’s a speedy transaction by any measure. The Ferrero Group first announced plans to acquire cereal giant WK Kellogg Co in July. The transaction was approved by Kellogg shareowners in September, and ...