The casual dining chain’s executives have cited marketing as a key factor behind two straight quarters of same-store sales growth of more than 31%.

In a crowded beverage market dominated by sugary, traditional options, Halfday is carving a new path with its ...

A successful cultural transformation starts with a clear mission, strong values and consistent communication.

We all know that restaurants like McDonald's and Taco Bell have tried some truly bizarre menu items over the years, and a few restaurants have given us awkward ad campaigns that were memorable for all ...

KFC partners with premium gelato maker to create limited-edition gravy-flavored frozen dessert, featuring peppercorn and chicken ...

KFC India’s latest collaboration with CarryMinati ties into its ongoing efforts to connect with Gen Z. The CMO shares how it ...

Keen to know what makes a pop-up activation successful? Saads Abrahams from media update spoke to Grant Macpherson, Chief ...

This playoff season, KFC Canada goes full Whiteout to celebrate Jets pride ? bucket style. In a bold tribute to Winnipeg's legendary playoff tradition, KFC dropped a custom-designed Whiteout bucket ...

The Unilever-owned brand is utilizing branded ads on Lyft and shoppable recipe videos on Roku that will lead to Walmart’s ...

Humor can be the way to stand out from the competition and get consumers to stop their scroll … only if they can relate.

Creatives used Google Maps data and photos from KFC locations in cities such as Madrid, Alicante and Barcelona to recreate 15 ...