Hublot proudly welcomes Jung Kook, global artist, performer, and member of 21st century pop icons, BTS, as its new Global ...

Seven”, the first single from his debut album Golden, went straight to number one in the US in 2023. But now he’s back with the band. The members of BTS have completed their mandatory military service ...

The Hublot CEO discusses the convergence between the brand’s disruptive watchmaking and Jung Kook’s genre-blending artistry ...

Swiss watchmaker Hublot has officially announced BTS’ Jung Kook as its newest global ambassador, bringing together modern ...

The South Korean musical artist's appointment comes as attention is reaching a fever pitch around BTS' long-awaited reunion, kicking off with a concert on March 21 in Seoul.

In the nearly four years since they went on hiatus for mandatory military service in South Korea, the members of BTS have ...

Jung Kook becomes Hublot's newest global ambassador. The BTS star and Swiss watchmaker unite innovation and artistry in its ...

Trafalgar Releasing has partnered with HYBE and BigHit Music to bring BTS World Tour “Arirang” to cinema screens worldwide, ...

BTS’s golden maknae Jungkook joins Hublot’s elite roster of global icons. Discover who he is and why this partnership is ...

On the first day of the year, thousands of BTS fans around the world received a letter. It was a postcard with New Year’s ...

On the partnership, Jung Kook stated: "Performing Dreamers at the FIFA World Cup in 2022, with Hublot as Official Timekeeper of the competition, was a moment where time and music felt connected. Now, ...