President Donald Trump is aiming to ramp up scrutiny on pharmaceutical ads — both on TV and social media — as his administration accuses companies of misleading the public about medications and their ...

One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...

The Trump administration announced a crackdown on pharmaceutical advertising on television and social media platforms, potentially disrupting billions of dollars in annual ad spending. President ...

Google is rolling out new tools in Google Ads designed to unify web and app advertising, making it easier for marketers to deliver consistent customer journeys and measure performance across platforms ...

Cybercriminals are running ads that promise free access to TradingView Premium, a market tracking and investment app, for Android mobile users. The links go to a cloned website, which initiates a ...

How can startups and developers actually monetize their AI products? A startup called Koah, which recently raised $5 million in seed funding, is betting that ads will be a big part of the answer. If ...

Food and Drug Administration Commissioner Dr. Marty Makary discusses the recent decision to approve updated Covid-19 vaccines for a smaller population. In an interview with host Ryan Knutson, Makary ...

Advertisers using Amazon’s demand-side platform (DSP) are about to get a new perk: The ability to programmatically buy premium Netflix inventory, per an announcement shared with Marketing Dive. The ...

The U.S. Department of Health and Human Services and the Food and Drug Administration announced major reform on Tuesday that requires pharmaceutical companies to include full safety warnings in direct ...

Strongbow and Jägermeister have withdrawn social media ads after the advertising watchdog ruled against the way the brands presented their alcoholic drinks. The Advertising Standards Authority (ASA) ...

As the NFL’s popular “RedZone” pop-up TV service enters its 17th season, it drew attention this week for anticipation it will layer in commercials after nearly two decades of being “commercial-free.” ...