Interactive and participatory advertising campaigns 2025 invited us to be part of the action. From sharing memories with Coca ...
Nearly 90% of advertisers use AI for video ads. Performance now comes down to creative inputs, data signals, and measurement.
One of the greatest tests of a marketing campaign? Its ability to linger in the collective consciousness. This year, several brands have already stood out for their smart strategies to reach customers ...
Staying on top of the advertising world in 2026 means knowing where to get your information. The business landscape changes ...
No matter how high global ad spend rose in 2025, marketers will likely remember the year for its bad vibes. In the U.S., advertisers had to contend with persistent global conflict, a tariff-addled ...
There are more ads than ever, and with AI, they’re being produced faster than you can blink. Honestly, many are easy to miss. But a few campaigns this year have managed to wake Ad Nut from an ...
Yuvrraj Agarwaal, Chief Strategy Officer at Laqshya Media Group, reflects on the most impactful OOH campaigns of 2025, ...