Kit Kat is most well-known for its original milk chocolate flavor, but the very best version of the candy brand tastes like a ...

About half of all CTV ads are still traditional TV spots that leave billions in potential brand impact untapped, according to TripleLift ...

Families are being challenged to complete a trail of town centre shops and track down 14 iconic rabbits as part of a drive encouraging people to visit Northampton this Easter.

Louise Mawhinney bought the rights to Sky Bar and now produces around 1.5M of the bars per year with her son and employees.

The cookie bakery chain saw over 16,000 app downloads, 213% more than its original target, as a result of its first connected TV campaign.

Streaming has officially surpassed traditional television viewing in the United States. But while consumer behavior has rapidly evolved, advertising creative on connected TV (CTV) has largely stayed ...

Patrón is turning to Hollywood for its biggest advertising campaign in years, enlisting del Toro to direct and star in its first major global commercial since 2022.

Today we're doing a taste test of 8 chocolate cake mixes plus my recipe for homemade. Which one will reign supreme? Come find out with my special guest stars Bored Shorts TV.

Magnum Ice Cream is scaling back a scented ad at King’s Cross station after commuters complained that the aroma was “sickly” ...

Discover how digital marketing boosts visibility, targets specific audiences, and improves efficiency for business growth effectively.

Commuters and staff at St Pancras are divided over a chocolate‑scented advertising campaign.

Innovation agency Nesta says the policy, in force since January, could affect just 1% of ad spend as companies shift spending to channels not covered by the regulation.