The Hong Kong-based company said the deal with Khaby Lame could generate over $4 billion in annual sales.

Lame, who is the most followed person on TikTok, grew to popularity on TikTok for his spoofs mocking "life hack" videos ...

Chinese firm Three Sheep plans to use its “ultimate supply chain” to target new global markets, using Lame’s international ...

America is out. China, of all things, is in. At least on TikTok and Twitch, where a new trend called “Chinamaxxing” is taking ...

The short-form Chinese-owned video app TikTok said Tuesday that it was withdrawing from Hong Kong, the latest tech company to review its involvement in the territory following a sweeping national ...

Lame, whos risen to fame with wordless videos simplifying everyday life hacks, has built a global following of 360 million people on TikTok and Instagram, according to the statement. The ...

The deal allows Rich Sparkle Holdings 36-months of exclusive global rights to Lame's content.

New report sustains need for multi-platform approach for brands, even as nano- and micro-influencers are emerging as the ...

HONG KONG — TikTok has returned to the app stores of Apple and Google in the U.S., after President Donald Trump delayed the enforcement of a TikTok ban. TikTok, which is operated by Chinese technology ...

HONG KONG — TikTok has returned to the app stores of Apple and Google in the U.S., after President Donald Trump delayed the enforcement of a TikTok ban. TikTok, which is operated by Chinese technology ...