Two major advertising industry bodies have questioned the effectiveness of the South Australian government’s ban on ...

Meta is ending fact checking, previously heralded as fighting the spread of misinformation, in a move aligning with the ...

The way people navigate the internet is changing. Perplexity is a type of search generative experience, an AI-powered search ...

“Project work is always a proportion of the pitches in any given year. If there’s a trend, it’s running against bad practice by marketers with project briefs, who get outed in the trade press when ...

First up, AI is flipping traditional search on its head. Instead of searching for choices and options, people now want ...

Droga5, taking the barbecue tongs from the long running, and now absorbed, creative shop The Monkeys, has revealed its first ...

South Australia will become the first state to outlaw junk food advertising on public buses, trains and trams, in a bid to ...

Consulting-led digital marketing agency Orange Line has appointed Brian Collins head of growth to lead a global expansion, ...

"...silencing the comments sections with Australian Lamb is the brand at its fearless, topical, irreverent best." ...

Our Industry Profile takes a look at some of the professionals working across the advertising, adtech, marketing and media sector in Australia. It aims to shed light on the varying roles and companies ...

The Athlete’s Foot's head of marketing, Heidi Fisher, said for the Back to School campaign, the brand wanted to capture the excitement and energy that kids bring to every moment.

Could our constant scrutiny be making marketers more hesitant to embrace bold ideas? Are we, as insiders, so hyper-focused on ...