If Ennismore has a successful IPO, it could reshape how investors value hotel brands. Analysts may give value not just to room revenue and expanding footprints, but also to ancillary sales, guest ...

Lifestyle hotels: what they are and why travelers prefer them Lifestyle hotels are smaller, distinctive hotels that emphasize social spaces over rooms, and stellar food and drinks. Room supply in Asia ...

In 2025, some 25% of new hotel rooms in Europe were in lifestyle hotels, followed by 16% each in the Americas and Asia. China has the most lifestyle hotel supply in Asia Pacific, followed by Southeast ...

Hilton is celebrating 2025 with the just-announced launch of its — wait for it — 25th brand, Outset Collection by Hilton. The eighth brand in Hilton's Lifestyle portfolio, Outset Collection by Hilton ...

Lifestyle hotels in Asia Pacific are no longer a niche. They’re now part of the mainstream. It would be interesting to see how traditional hotel brands adapt to this. Asia Pacific has seen a huge jump ...

A corner King guestroom at the W New York -- Union Square. W no longer has room categories labeled Cozy, Wonderful or Fabulous, opting for more straightforward descriptors. Photo Credit: W New York -- ...

Located in Boston’s Allston neighborhood, the 246-room lifestyle hotel, The Atlas, opened in late January. The Atlas was named with the following mission in mind: to merge global and local character.