If Alexa users weren't aware of the company's ad-targeting practices, it's because "they chose not to read Amazon's terms," the company told a federal appeals court.

A federal appeals court rejected a request to reinstate a class-action complaint alleging that Amazon wrongly targets ads to consumers based on their interactions with Alexa-enabled devices.

For advertisers and marketers, the real contest Sunday night was about Super Bowl ads. According to USA Today's Ad Meter, Amazon won the contest with a celebrity-filled storyline about Alexa losing ...

In Amazon's Super Bowl ad, Rebel Wilson took over for Alexa, channeling some major self-care bath vibes.