Divyanshu Bhadoria has worked earlier with brands such as Apple, Rasna, BMW, Cinthol, Royal Enfield, Budweiser, Hero MotoCorp ...

Harmeet Chadha has been roped in as the new Chief Experience Officer at Yes Bank. In a LinkedIn post, Chadha expressed ...

Xavier Chardon has been appointed Chief Executive Officer of the Citroën brand, effective June 2, 2025. He will report to ...

Tata Consumer Products Limited has announced the launch of its new proposition for Tata Gluco+, “Piyo Goodness. Karo ...

Adtomica has collaborated on the creative direction for Tinder’s campaign, facilitating the distribution of vouchers through ...

Long gone are the days of bright packaging, big labels and fancy products, newer brands are embracing toned-down packaging ...

Nikhil Rao, Chief Marketing Officer, Mars Wrigley India, shares how the brand is betting on its three focus brands, Snickers, ...

While Google is focused on delivering usable AI across its ecosystem now, OpenAI is quietly positioning itself to define the ...

Retargeting is a valuable tool, but not a silver bullet. Used in isolation, it risks distorting attribution, exhausting ...

Industry observers say multiple influencer marketing agencies often float the same creator's name; lack of universal ...

Anuj Bhandari has launched DGTOOHL Technologies in collaboration with Mayank Sharma, Co-Founder, CTO & Head of Strategic Partnerships, and Kushagr Sharma, Director, Marketing Lead ...

Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and ...