Google Ads Liaison Ginny Marvin confirms AdSense has transitioned to an eCPM payment model. Learn what that means for publishers. Google shifted AdSense to an eCPM payment model, based on impressions ...

Google AdSense publishers are in crisis, as their RPMs (revenue per 1,000 impressions) have collapsed since late February, Search Engine Roundtable reports. The official Google support forum has been ...

If you are serious about maximizing your website revenue, AdSense is just the starting line, not the finish line.

Google is sunsetting the session-related metrics for Google AdSense. Google said this includes all metrics that rely on ad ...

Google will introduce a new Sensitive Events policy into the AdMob & AdSense Program Policies in February. Why we care. Non-compliance with policies may result in the disabling of ads serving on your ...

Google AdSense has been testing serving and displaying ads within AI Chatbots. Bloomberg reported Google has already begun testing this within AI search apps iAsk and Liner and plans to allow other AI ...