Add Yahoo as a preferred source to see more of our stories on Google. Long before I became a beauty editor who obsessively tests snail serums, "bulletproof" lipstick and the best eyeliners for my ...

We tested the new ghd Sculpt straighteners to see if they really deliver smoother, shinier hair with less heat damage. Here’s ...

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GHD's first consumer-facing AI styling tool reads hair temperature nearly 3,000 times a second.

If you were going to ask us what ghd were launching next, another straightener wouldn’t have even been on the list of guesses. Not because they don’t nail creating efficacious straighteners, but ...

The brand’s newest launch uses AI to monitor your hair thousands of times a second, rather than heating the plates to a fixed temperature. Using heat-adapt technology, the new system moves away from ...

I'm a ghd girl through and through, but ever since I got my hands on the brand's Chronos styler, I've said it would take a whole lot for anyone, ghd or otherwise, to top it. The brand may have taken ...

Black Friday is the best time of year to score the wish list items you can never seem to justify splurging on – and if you're like me, this will usually feature one of ghd's coveted hot tools. If ...