With a pair of Army SPECS and a little ingenuity, Pit Viper’s cofounders built a brand that nobody could have predicted New perk: Easily find new routes and hidden gems, upcoming running events, and ...

Pit Viper, a Salt Lake City company that sells stylish sunglasses designed to “take a beating” that are worn by professional skiers and cyclists, is a whole vibe. To get a feel for it, take a scroll ...

With an out-there look that wouldn’t look out of place in a 1980s wrestling ring, Pit Viper sunglasses have become a go-to choice for anyone looking to bring some attitude to the pregame. But Pit ...

Introducing the BN5000, Pit Viper's latest snow goggle that supposedly enhances your peripheral field of view for safer, more confident riding.

The Money Team Racing is about to take on the Daytona 500. The team founded by boxing Hall of Famer Floyd Mayweather has announced a partnership with Pit Viper Sunglasses and driver Kaz Grala. The ...

The sunglass brand Pit Vipers has clapped back after members of the far-right, anti-LGBTQ, neo-fascist Proud Boys group protested a drag brunch wearing their products. “Reminder: if you spread hate ...

Toni Breidinger has added another partner ahead of the 2022 racing season. She will join forces with Pit Viper Sunglasses while gaining more experience in stock car racing. “I’m so excited to be ...

North Carolina resident Chris Carnell was arrested in connection to the January 6 riots. Accessories helped authorities to identify him, including a pair of Pit Viper sunglasses. Carnell also snapped ...