New feature enables efficient workflow, better price support and precise reporting LOS ANGELES & NEW YORK–(BUSINESS WIRE)–August 15, 2016– OpenX, a global leader in driving superior monetization for ...

LONDON (Reuters) - Technology start-up OpenX launched an online ad marketplace for smaller Web publishers on Thursday designed to be an alternative to offerings from Google, Microsoft, Yahoo and AOL.

Local ad platform YP has beefed up its digital ad offering by “investing heavily in programmatic” through a new partnership with OpenX. The companies have struck a multi-year agreement that will give ...

LOS ANGELES & NEW YORK--(BUSINESS WIRE)--OpenX, a leader in creating programmatic advertising marketplaces, today announced that Intermarkets, Inc., a media company, has selected the OpenX Ad Server ...

Ad company OpenX, which helps publishers and enterprise companies sell valuable ad space, said today it has acquired LiftDNA, which helps find untapped ad sources and track how much money publishers ...

OpenX filed a suit against Google alleging anticompetitive practices that manipulated auctions, destroyed its ad server business, and hurt its ad exchange. “This lawsuit seeks not only to recover the ...

Hackers have exploited flaws in a popular open-source advertising software to place malicious code on advertisements on several popular Web sites over the past week. Hackers have exploited flaws in a ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Orange, the key brand from Europe’s third-largest telecom, and OpenX, an ...

Adtech company OpenX has filed an antitrust lawsuit against Google in the US, accusing the tech giant of unfairly blocking competition in the digital advertising world through anti-competitive tactics ...

Google doesn’t want AppNexus founder Brian O’Kelley – you know, the godfather of programmatic – to testify during its ad tech antitrust trial starting on September 9. It also doesn’t want Index ...