Su was working toward a computer science doctorate at one of South Korea's best universities when he stumbled on his calling: building a better lip gloss.The 30-year-old sat near his booth at Seoul ...

All products featured on Glamour are independently selected by Glamour editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. K-beauty moves ...

Sephora and Ulta Beauty are signing exclusive sales partnerships with K-beauty brands, ahead of South Korean retailer Olive ...

Customers have booked out South Korean cosmetics giant AmorePacific’s new artificial intelligence (AI) beauty lab, where robots custom mix face products and the latest technology recommends the most ...

One glance at her dressing table tells you there’s nothing simple about Eunha Grace Shin’s beauty routine. Bottles, tubes, jars and more compete for space around a magnifying mirror, proof that the ...

Gen Alpha, born between 2010 and 2024, are the youngest shoppers driving the global economy. Ulta Beauty says they prefer IRL ...

When it comes to shopping beauty presents, the best Korean skin care gift sets are at the top of our list. If you’re looking ...

Kim Kardashian is making perfect use of her time in Korea. The reality TV star recently shared an Instagram update from her trip to the country with friends. Her photo carousel featured the ...

The K-beauty craze has been going strong for years, after first taking off in the Western world in 2011 with the introduction of BB creams—blemish balm creams—which had been popular in South Korea ...

SEOUL (Reuters) -Emboldened by roaring online success in the U.S., South Korea's cosmetic startups are expanding their bricks-and-mortar presence in the world's biggest consumer market, confident ...

What do Korean beauty products and the depiction of Jesus’s race have in common? Korean culture, known as K-Culture, refers to a worldwide obsession with various domains of Korean culture, BTS and ...