Boosted by BTS’s V and growing tourist demand, jade is shedding its old-fashioned image and surging among young Korean shoppers.

Jade rings have become youthful. Once mocked with the question, “Isn’t that a grandmother’s ring?” the green-toned jewelry is now a new trend on the fingers of the 2030 generation. Thick green-tinged ...

Jade, or “ok”, long seen as a gemstone for older generations, is enjoying an unlikely revival among Gen Z. Affordable, unique and tinged with vintage nostalgia, the rings have become a sought-after ...

Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy. In the 1960s my grandfather was a pharmaceutical salesman who traveled ...

As children, Humberto and Rica Leon used to suck on jade jewelry during periods of great concentration — or, sometimes, just for fun. As adults, they engage in a similar activity but for different ...

Brilliant Earth Group, which specializes in creating ethically sourced fine jewelry, has launched a designer-led collection with New York-based jewelry designer, Jade Trau. Saying that it “redefines ...

The ring is always greener on someone else's finger. As summer arrives and sleeves grow shorter, young shoppers are making their way to Seoul's Jongno jewelry d ...