First there was turmeric latte. Then came naan bread and chai tea. Then the dupatta got a facelift as a ‘Scandinavian scarf’ and Prada discovered kolhapuris. The latest in this long line of indigenous ...
An artist on X, Anne Chovy, faced criticism for labeling a traditional Indian swing, or jhoola, as a "gothic swing." The post, which garnered over 1.5 million views, sparked backlash from Indian users ...
After the Indian dupatta was rebranded as a ‘Scandinavian scarf’ and Prada gave kolhapuris a high-fashion makeover, the latest traditional Indian item to be seemingly rebranded by the West is the ...