To receive the Vogue Business newsletter, sign up here. Digital fashion company The Dematerialised is offering to swap physical clothing for digital fashion in a bid to lure more shoppers to Web3 and ...

Phygital fashion (which combines the words “physical” and “digital” with fashion), is being used everywhere from augmented reality (AR) to retail displays. One digital artist explains her approach.

Just as in the real world, virtual dressing can make an impression. A 3D fashion filter dressing you in the latest Dior digital jacket might – for example – give you the confidence to nail your next ...

This article on digital fashion is part of our Vogue Business Membership package. To enjoy unlimited access to Member-only reporting and insights, our NFT Tracker and TikTok Trend Tracker, weekly ...

Digital fashion, once rooted in gaming and social media filters, is now influencing mainstream fashion, beauty, and brand strategies. Virtual clothing is appearing in fashion shows, campaigns, and AR ...

You might think buying a designer dress that exists only as computer code sounds like the kind of financial decision that would make your parents question their parenting choices. But major fashion ...

DressX has raised $15 million for its mission of disrupting fashion with digital technology. Greenfield led the round with participation from Slow Ventures, Warner Music, The Artemis Fund, Red Dao and ...

Yanie Durocher, founder of POMPOM, focused on fashion/lifestyle brands in China; PR, Social media and Content production. IG @YanieYanson. As time goes by, we are becoming more and more familiar with ...

This season, a handful of designers are opting for digital presentations instead of traditional in-person runway shows. This marks a resurgence of a trend that emerged during the COVID-19 pandemic in ...

From Big Tech boardrooms to podcasts and tweets, the metaverse hype is everywhere. However, as with many emerging technologies, excitement around the expected future impact often outshines its actual ...