Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024. Engagement with the format is said to be highest ...
AI-powered Unity Vector has driven a +49% YoY surge in Grow revenues through improved ROAS, allowing them to sustain U's strong ad-tech growth prospects through new capabilities. Unity AI, an agentic ...