CHRISTCHURCH, New Zealand--(BUSINESS WIRE)--Couchdrop, the cloud platform for secure b2b file transfers, announced a major update that adds new integrations with modern business applications, ...

Most B2B organizations are running on a broken feedback loop. When a deal is lost, those lessons almost never find their way back into acquisition strategy. The result: you keep spending money on the ...

B2B marketing is shifting from high-volume lead generation toward strategies that reflect complex buyer journeys, integrated data systems, and quality engagement. Marketers are adopting account-based ...

Identity isn’t just a data challenge; it's the foundation for better marketing, stronger customer relationships and smarter business decisions.

Data privacy regulations are reshaping B2B lead generation, requiring businesses to focus on compliance to avoid penalties ...

From consulting to SaaS, these profitable B2B business ideas can help you build recurring revenue and long-term growth.

VANCOUVER, Wash., March 16, 2026--(BUSINESS WIRE)--ZoomInfo (Nasdaq: GTM), the Go-To-Market (GTM) Intelligence Platform, today announced it has been named a Leader in The Forrester Wave™: Marketing ...

TechTarget shareholders to receive approximately $11.79 per share in cash and retain a 43% stake in New TechTarget, allowing them to participate in the long-term value creation of the combined ...

B2B marketers intent-ions are clear: Some 65% of B2B companies plan to invest more in buyer intent data in 2023, even though 61% of them face shrinking or static budgets. But despite their eager ...

HubSpot, the Boston-based marketing software maker and CRM platform, announced today it’s acquiring the B2B data provider Clearbit to enhance its platform with third-party company data spanning ...

ZoomInfo, InfoUSA, and Data.com are the most popular data providers with B2B marketers, according to recent research from Openprise. The report was based on data from a survey of 175 marketers who ...