Pride organizers say they’re worried the administration’s antipathy toward trans people and drag performers could make their events a magnet for hate against the broader LGBTQ+ community.

Celebrating Pride with colorful displays of solidarity used to be a must. But amid the Trump crackdown on DEI and trans ...

though Diageo said it would sponsor U.S. Pride events through its Smirnoff brand, WSJ reported. Eve Keller, co-president of USA Prides, told NBC News that members across the country have reported ...

Pride has become a particular point of anxiety in the past couple of years, Hartig said, as executives took notice of how some brands’ efforts to embrace the LGBTQ+ community backfired.